Trudy Darwin Communications or the growth of a tech PR agency? The second factor you should consider is the health of your social media marketing campaign. We all know just how important a strong social media presence can be for any new business and tech-related firms are no different. This is another area where a professional can make a difference, but there are some things that you can do on your own that can improve the health and effectiveness of your social media campaign. Sound interesting? To learn more about creating a more effective social media campaign for your tech startup, contact Trudy Darwin Consulting and speak with the Tech PR experts today.
Best tech PR trends for 2020 – 2021 ? Increased Measurement Of PR Efforts – we know that our PR efforts are getting results, but just how effective are they? Using real-time data, along with data derived insights, we can gain greater independence over our digital PR output.
TDC is thrilled to announce we have been shortlisted for two Global Marketing Awards in 2020 for Best Integrated Campaign and Best Global PR Campaign. The Global Marketing Awards recognize and celebrate the world’s very best marketing agencies and most innovative campaigns across all marketing channels, regardless of where an entrant is located across the seven continents. The awards will feature 36 categories, and winners will be announced virtually on October 15, 2020 in an online celebration of excellence. The judging panel comprises of several stellar marketing experts, many brand side marketers, who know what it takes to shine and succeed in a competitive world. A Global Marketing Award recognizes the best in world class marketing. See extra info at http://www.trudydarwin.com/.
Does this mean that products can’t be part of the thought-leadership argument? No, they can be. However, magazines don’t want product names to be plastered all over an article. By considering all of the issues, market trends and market needs, technology companies – for example – can still get their core messages across, and the by-lined individual can still demonstrate their expertise. However, they may wish a journalist with specialist knowledge and experience to write the article. Furthermore, before writing an article, it’s best to have some target publications in mind. Journalists receive a large number of unsolicited press releases a day. Subsequently, many of them are ignored. Although some editors will accept speculative thought-leadership pieces, there are others that won’t.
Whether you want to launch a brand, attract funding or compete in a new market, TDC has the strategies to get you there. Exposure in top publications will change your business. Quality content published with high DA attracts funding, consumers and markets. Target decision makers and users with validated content in their feed. Social media channels allow brands to promote PR to targeted universal markets. Sales and marketing channels must align to achieve ROI. Our sales strategists compliment business objectives by applying proven sales methodologies. Discover extra information on Trudy Darwin Communications.
techUK recently published an industry report, Digital Ethics in 2019: Making digital ethics relevant to the lives people lead, that highlights the key steps necessary to move forward digital ethics. In it, the report concludes industry must: convert ethical principles into tangible actions that make digital ethics relevant and beneficial to the real lives people lead, demonstrate how taking an ethical approach is having an impact on the way they operate, and actively reference the key ethical principles and values that are driving change to the way companies are operating in the media.