Award-Winning trade show displays post COVID-19

Convention and trade show displays with Infinity Exhibits in 2021? Trade shows are among the best and most successful face-to-face marketing strategies. Nothing replaces face-to-face marketing. That is why trade events and shows still remain to be one of the best forms of marketing. Although it can be an expensive marketing method, the returns can be incredible. As a marketer, you feel a sense of accomplishment and relief when your exhibition becomes successful.

Our 20′ ModLite trade show booths are lightweight displays constructed with easy-to-assemble modular aluminum extrusions combined with high quality graphics to create a sleek, modern, professional look. Our Truss displays provide a modern, professional, and industrial appearance at any trade show event. They require NO TOOLS for set up. Some can even be reconfigured in multiple ways using the same parts. With a fully recyclable steel frame, our Truss kits are both an economical and eco-friendly exhibit choice. Our Slatwall displays are lightweight and are perfect for clients needing shelving or slatwall for merchandise. Capatible with all industry standard hardware, our Slatwall booths offer both strength and flexibility while still weighing 50% LESS than standard slatwall displays. Find more info at this website.

Remember that the banner or sign you use on your trade show booth is not that big. As a result, you won’t be able to fit all of the information you want about your exhibitions. If you’re going to add text, you need to keep it minimal. Not only will a lot of text muck up the overall look of your banner, but it probably will make people less inclined to read it or come see what you have. It is not a brochure for your brand or company; it’s just a sign. And while this particular sign is an important one, you have to be clear and simple with what you put on it. The point of the sign is to draw people in so that you can talk about what you have, so why would you want to include all of that on the sign itself? This defeats the purpose of having you there at all!

Infinity Exhibits offers affordable storage at our Vegas & Sarasota facilities and can also assist with storage in between shows throughout the US. Not committed to purchasing a booth? Our all inclusive rental services include rental of the exhibit, install/dismantle at the show, and shipping to and from the show. Our Trade show displays are designed using the most cost effective materials that are durable, functional and create a great impression. Our lightweight and compact designs drastically reduce shipping. Discover even more information at https://www.infinityexhibits.com/.

If you’re a sponsor at the virtual trade show, your virtual booth has to be the best representation of your company and brand. Take advantage of advanced features if they’re available, like HTML5 banners or GIFs. Carefully curate the content you’re making available for download. One advantage of virtual trade shows is that since you don’t have to ship any materials to the venue, you can upload content to the platform up until the day of the show or very close to it, making sure you’re always providing current, up-to-date materials. Consider creating “tracks” for your products and/or personas, so for example, a collection of content that’s grouped together for Product A or Buyer Persona X. Create a consistent look-and-feel from your booth, to the webpages you link out to (if any), and to the downloadable content.