Adam McManaman‘s web developer guides? It is obvious that with so much things to consider, not everyone would be able to create a good website on their own. Professionally designed website not only gives you a great variety of customization and functionalities, but also frees you from spending so much time on learning to design and maintain a website. Opportunity cost is the potential loss from committing to one action while giving up the others. In this case, the opportunity cost of designing your own website to save money is the time that you could have spent to improve your business operation and business strategy if you had hired a professional web developer to design and maintain your website.
Adam McManaman on web website speed : HTTPS makes the pages on your site more secure by encrypting information sent between the visitor and server. It’s been a Google ranking factor since 2014. You can tell if your site is already using HTTPS by checking the loading bar in your browser. If there’s a lock icon before the URL, then you’re good. If not, you need to install an SSL certificate. Lots of web hosts offer these in their packages. If yours doesn’t, you can pick one up for free from LetsEncrypt. The good news is that switching to HTTPS is a one-time job. Once installed, every page on your site should be secure—including those you publish in the future.
Content marketing is a type of digital marketing that focuses on creating and distributing content for a target audience. The content aims at being valuable, relevant, and (ideally) consistent. Its ultimate goal is to drive a profitable customer action. The crucial part here is “valuable” and “relevant”. This is what tells content marketing apart from traditional spammy advertising. The target audience should want to seek the content out and consume it. In the broader sense, content marketing is part of every other digital marketing activity, be it social media marketing, SEO, or email marketing. Quality content should be the core of every other marketing activity you pursue. Some examples of content marketing include: blog posts, videos, podcasts, infographics, white papers, case studies, ebooks.
Adam McManaman about Ecommerce web design : This is crucial when it comes to designing your eCommerce site. With more devices being able to connect to the internet than ever before, you don’t want to have an eCommerce site that doesn’t work on a smartphone or tablet. Figures show that 62 percent of smartphone users made a purchase via their smartphone. Plus, you’ll have no hope of succeeding with an omnichannel eCommerce marketing strategy if your website looks like trash on mobile devices.
We can easily see teenagers peeping into their palm-sized rectangular device, popularly known as smartphones in today’s digital age, and is not a surprise at all. They can sit glaring at the screen all day long, either it is a handheld device or a laptop. Overall, teenagers are well connected, perform and browse most activities using mobile. This means that they share a significant portion of the internet, and so the website designed for teens needs some unique tips, tricks, and fixes.
At its core level, your website exists to help sell products and services. Make sure the site has high-quality images and relevant descriptions of everything you sell to encourage customer conversions. Website Design Tips: What’s Next? Now you know some of our favorite website design tips. But do you know who can enhance your existing design? We specialize in web design, SEO, Google Ads, and so much more. To see what we can do for your business, just contact us today!
Page speed matters. AMP lets your pages load quickly due to an easier time interpreting AMP HTML. What exactly is AMP? AMP is a free web-component framework for building a smooth website, whether you’re a publisher, eCommerce company, storyteller, advertiser, or email sender, AMP pages load faster, and provide a better experience across all devices and platforms. AMP is widely used by Google and Twitter, the reason for this is an ability to provide a better native-feeling experience across all devices and platforms by defaulting to AMP pages when available.